{"id":3217,"date":"2022-12-02T11:11:39","date_gmt":"2022-12-02T11:11:39","guid":{"rendered":"https:\/\/www.italianwinecan.com\/why-in-the-can\/"},"modified":"2023-11-10T11:30:40","modified_gmt":"2023-11-10T11:30:40","slug":"why-in-the-can","status":"publish","type":"page","link":"https:\/\/www.italianwinecan.com\/en\/why-in-the-can\/","title":{"rendered":"Why in the can"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|phone&#8221; admin_label=&#8221;Header Section&#8221; _builder_version=&#8221;4.20.1&#8243; background_color=&#8221;rgba(0,0,0,0.5)&#8221; background_image=&#8221;https:\/\/www.italianwinecan.com\/wp-content\/uploads\/2023\/03\/white.jpg&#8221; background_position=&#8221;top_center&#8221; background_blend=&#8221;overlay&#8221; custom_padding=&#8221;8%|0px|8%|0px|true|false&#8221; custom_padding_tablet=&#8221;320px|0px|0px|0px&#8221; custom_padding_phone=&#8221;20%||20%||true|false&#8221; hover_enabled=&#8221;0&#8243; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; title_text=&#8221;white&#8221; sticky_enabled=&#8221;0&#8243;][et_pb_row admin_label=&#8221;Header Row&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.19.2&#8243; text_font=&#8221;Open Sans|600|||||||&#8221; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;1.8em&#8221; header_font=&#8221;EB Garamond|600||on|||||&#8221; header_text_color=&#8221;#FFFFFF&#8221; header_font_size=&#8221;60px&#8221; header_letter_spacing=&#8221;5px&#8221; header_line_height=&#8221;1.4em&#8221; text_orientation=&#8221;center&#8221; max_width=&#8221;700px&#8221; module_alignment=&#8221;center&#8221; animation_style=&#8221;fade&#8221; header_font_size_tablet=&#8221;60px&#8221; header_font_size_phone=&#8221;38px&#8221; header_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h1>Why in the can<\/h1>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;About Us Section&#8221; _builder_version=&#8221;4.19.2&#8243; background_color=&#8221;#FFFFFF&#8221; background_position=&#8221;bottom_center&#8221; custom_padding=&#8221;40px|0px|40px|0px|true|&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_3,2_3&#8243; use_custom_gutter=&#8221;on&#8221; _builder_version=&#8221;4.19.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.19.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/www.italianwinecan.com\/wp-content\/uploads\/2022\/12\/made-in-italy.png&#8221; title_text=&#8221;made-in-italy&#8221; _builder_version=&#8221;4.19.2&#8243; _module_preset=&#8221;default&#8221; width=&#8221;86%&#8221; width_tablet=&#8221;86%&#8221; width_phone=&#8221;70%&#8221; width_last_edited=&#8221;on|phone&#8221; module_alignment=&#8221;center&#8221; animation_style=&#8221;fade&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;4.19.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.19.2&#8243; text_font=&#8221;Montserrat|500|||||||&#8221; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;1.6em&#8221; header_font=&#8221;||||||||&#8221; header_2_font=&#8221;Oswald|||on|||||&#8221; header_2_font_size=&#8221;45px&#8221; header_2_letter_spacing=&#8221;3px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_3_font=&#8221;Montserrat|700|||||||&#8221; header_3_line_height=&#8221;1.6em&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;3%||||false|false&#8221; custom_margin_tablet=&#8221;0px|||&#8221; custom_margin_phone=&#8221;|||&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; animation_style=&#8221;fade&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;15px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_3_text_align_tablet=&#8221;&#8221; header_3_text_align_phone=&#8221;center&#8221; header_3_text_align_last_edited=&#8221;on|phone&#8221; text_orientation_tablet=&#8221;&#8221; text_orientation_phone=&#8221;center&#8221; text_orientation_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3>MADE IN ITALY<\/h3>\n<p>It is not just a brand, it is above all a philosophy, a culture, a story: choosing a certified Italian product means buying something unique that has all the flavor of the most beautiful Italy.<\/p>\n<p>Italy has the strictest and most accurate control system in the world at all stages of the production chain.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;About Us Section&#8221; _builder_version=&#8221;4.19.2&#8243; background_color=&#8221;#f4f4f4&#8243; background_position=&#8221;bottom_center&#8221; custom_padding=&#8221;40px|0px|40px|0px|true|&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;2_3,1_3&#8243; use_custom_gutter=&#8221;on&#8221; _builder_version=&#8221;4.19.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;4.19.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/www.italianwinecan.com\/wp-content\/uploads\/2022\/12\/produzione.png&#8221; title_text=&#8221;production&#8221; disabled_on=&#8221;off|off|on&#8221; _builder_version=&#8221;4.19.2&#8243; _module_preset=&#8221;default&#8221; width=&#8221;70%&#8221; width_tablet=&#8221;70%&#8221; width_phone=&#8221;60%&#8221; width_last_edited=&#8221;on|desktop&#8221; module_alignment=&#8221;center&#8221; animation_style=&#8221;fade&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.19.2&#8243; text_font=&#8221;Montserrat|500|||||||&#8221; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;1.6em&#8221; header_font=&#8221;||||||||&#8221; header_2_font=&#8221;Oswald|||on|||||&#8221; header_2_font_size=&#8221;45px&#8221; header_2_letter_spacing=&#8221;3px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_3_font=&#8221;Montserrat|700|||||||&#8221; header_3_line_height=&#8221;1.6em&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;2%||||false|false&#8221; custom_margin_tablet=&#8221;0px|||&#8221; custom_margin_phone=&#8221;|||&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; animation_style=&#8221;fade&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;15px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_3_text_align_tablet=&#8221;&#8221; header_3_text_align_phone=&#8221;center&#8221; header_3_text_align_last_edited=&#8221;on|phone&#8221; text_orientation_tablet=&#8221;&#8221; text_orientation_phone=&#8221;center&#8221; text_orientation_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3>PRODUCTION<\/h3>\n<p>Aluminum can be recycled infinitely, unlike plastic which degrades after being recycled a few times. Cans have an overall recycling rate of around 70%, much higher than glass (around 35% and plastic (9%).<\/p>\n<p>It is estimated that 75% &#8211; 80% of all aluminum ever produced is still in circulation today.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.19.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/www.italianwinecan.com\/wp-content\/uploads\/2022\/12\/produzione.png&#8221; title_text=&#8221;production&#8221; disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.19.2&#8243; _module_preset=&#8221;default&#8221; width=&#8221;70%&#8221; width_tablet=&#8221;70%&#8221; width_phone=&#8221;70%&#8221; width_last_edited=&#8221;on|desktop&#8221; module_alignment=&#8221;center&#8221; animation_style=&#8221;fade&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;About Us Section&#8221; _builder_version=&#8221;4.19.2&#8243; background_color=&#8221;#FFFFFF&#8221; background_position=&#8221;bottom_center&#8221; custom_padding=&#8221;40px|0px|40px|0px|true|&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_3,2_3&#8243; use_custom_gutter=&#8221;on&#8221; _builder_version=&#8221;4.19.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.19.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/www.italianwinecan.com\/wp-content\/uploads\/2022\/12\/distrubuzione-2.png&#8221; title_text=&#8221;distribution&#8221; _builder_version=&#8221;4.19.2&#8243; _module_preset=&#8221;default&#8221; width=&#8221;85%&#8221; width_tablet=&#8221;85%&#8221; width_phone=&#8221;84%&#8221; width_last_edited=&#8221;on|desktop&#8221; module_alignment=&#8221;center&#8221; animation_style=&#8221;fade&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;4.19.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.19.2&#8243; text_font=&#8221;Montserrat|500|||||||&#8221; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;1.6em&#8221; header_font=&#8221;||||||||&#8221; header_2_font=&#8221;Oswald|||on|||||&#8221; header_2_font_size=&#8221;45px&#8221; header_2_letter_spacing=&#8221;3px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_3_font=&#8221;Montserrat|700|||||||&#8221; header_3_line_height=&#8221;1.6em&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;3%||||false|false&#8221; custom_margin_tablet=&#8221;0px|||&#8221; custom_margin_phone=&#8221;|||&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; animation_style=&#8221;fade&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;15px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_3_text_align_tablet=&#8221;&#8221; header_3_text_align_phone=&#8221;center&#8221; header_3_text_align_last_edited=&#8221;on|phone&#8221; text_orientation_tablet=&#8221;&#8221; text_orientation_phone=&#8221;center&#8221; text_orientation_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3>DISTRIBUTION<\/h3>\n<p>Cans are lightweight and easily stackable, saving 40% of space compared to the glass. This means fewer vehicles on the road, less weight and, for that matter extension, less fuel.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;About Us Section&#8221; _builder_version=&#8221;4.19.2&#8243; background_color=&#8221;#f4f4f4&#8243; background_position=&#8221;bottom_center&#8221; custom_padding=&#8221;40px|0px|40px|0px|true|&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;2_3,1_3&#8243; use_custom_gutter=&#8221;on&#8221; _builder_version=&#8221;4.19.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;4.19.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/www.italianwinecan.com\/wp-content\/uploads\/2022\/12\/consumo-1.png&#8221; title_text=&#8221;consumption&#8221; disabled_on=&#8221;off|off|on&#8221; _builder_version=&#8221;4.19.2&#8243; _module_preset=&#8221;default&#8221; width=&#8221;80%&#8221; width_tablet=&#8221;80%&#8221; width_phone=&#8221;74%&#8221; width_last_edited=&#8221;on|desktop&#8221; module_alignment=&#8221;center&#8221; animation_style=&#8221;fade&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.19.2&#8243; text_font=&#8221;Montserrat|500|||||||&#8221; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;1.6em&#8221; header_font=&#8221;||||||||&#8221; header_2_font=&#8221;Oswald|||on|||||&#8221; header_2_font_size=&#8221;45px&#8221; header_2_letter_spacing=&#8221;3px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_3_font=&#8221;Montserrat|700|||||||&#8221; header_3_line_height=&#8221;1.6em&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;7%||||false|false&#8221; custom_margin_tablet=&#8221;0px|||&#8221; custom_margin_phone=&#8221;|||&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; animation_style=&#8221;fade&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;15px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_3_text_align_tablet=&#8221;&#8221; header_3_text_align_phone=&#8221;center&#8221; header_3_text_align_last_edited=&#8221;on|phone&#8221; text_orientation_tablet=&#8221;&#8221; text_orientation_phone=&#8221;center&#8221; text_orientation_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3>CONSUMPTION<\/h3>\n<p>No glassware needed, saving on glass manufacturing and recycling, and more importantly, no commercial glass washer that consumes water, electricity and dumps toxic chemicals down drains.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.19.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/www.italianwinecan.com\/wp-content\/uploads\/2022\/12\/consumo-1.png&#8221; title_text=&#8221;consumption&#8221; disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.19.2&#8243; _module_preset=&#8221;default&#8221; width=&#8221;80%&#8221; width_tablet=&#8221;80%&#8221; width_phone=&#8221;80%&#8221; width_last_edited=&#8221;on|desktop&#8221; module_alignment=&#8221;center&#8221; animation_style=&#8221;fade&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;About Us Section&#8221; _builder_version=&#8221;4.19.2&#8243; background_enable_color=&#8221;off&#8221; background_position=&#8221;bottom_center&#8221; custom_padding=&#8221;40px|0px|40px|0px|true|&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_3,2_3&#8243; use_custom_gutter=&#8221;on&#8221; _builder_version=&#8221;4.19.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.19.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/www.italianwinecan.com\/wp-content\/uploads\/2022\/12\/ready-to-drink-1.png&#8221; title_text=&#8221;ready-to-drink&#8221; _builder_version=&#8221;4.19.2&#8243; _module_preset=&#8221;default&#8221; width=&#8221;75%&#8221; width_tablet=&#8221;75%&#8221; width_phone=&#8221;76%&#8221; width_last_edited=&#8221;on|desktop&#8221; module_alignment=&#8221;center&#8221; animation_style=&#8221;fade&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;4.19.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.19.2&#8243; text_font=&#8221;Montserrat|500|||||||&#8221; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;1.6em&#8221; header_font=&#8221;||||||||&#8221; header_2_font=&#8221;Oswald|||on|||||&#8221; header_2_font_size=&#8221;45px&#8221; header_2_letter_spacing=&#8221;3px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_3_font=&#8221;Montserrat|700|||||||&#8221; header_3_line_height=&#8221;1.6em&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;7%||||false|false&#8221; custom_margin_tablet=&#8221;0px|||&#8221; custom_margin_phone=&#8221;|||&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; animation_style=&#8221;fade&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;15px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_3_text_align_tablet=&#8221;&#8221; header_3_text_align_phone=&#8221;center&#8221; header_3_text_align_last_edited=&#8221;on|phone&#8221; text_orientation_tablet=&#8221;&#8221; text_orientation_phone=&#8221;center&#8221; text_orientation_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3>READY TO DRINK<\/h3>\n<p>All the flavor you need is already there in our perfectly blended cans. There is no need to add ice produced by machines running 24 hours a day.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Why in the canMADE IN ITALY It is not just a brand, it is above all a philosophy, a culture, a story: choosing a certified Italian product means buying something unique that has all the flavor of the most beautiful Italy. Italy has the strictest and most accurate control system in the world at all [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-3217","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.italianwinecan.com\/en\/wp-json\/wp\/v2\/pages\/3217","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.italianwinecan.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.italianwinecan.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.italianwinecan.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.italianwinecan.com\/en\/wp-json\/wp\/v2\/comments?post=3217"}],"version-history":[{"count":0,"href":"https:\/\/www.italianwinecan.com\/en\/wp-json\/wp\/v2\/pages\/3217\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.italianwinecan.com\/en\/wp-json\/wp\/v2\/media?parent=3217"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}